Her by Shelby’s & Co. is a premium women’s salon offering beauty, pampering, and self-care services across multiple branches (DHA Raya and DHA Phase 5). The brand is positioned as a haven for women seeking a relaxing, elevated salon experience, with a strong presence on social platforms including Facebook, Instagram, TikTok, and YouTube.
We designed and developed the salon’s website, creating a clean, on-brand digital presence with integrated online booking to make it easy for clients to schedule appointments by branch and service. Alongside the website, we manage the brand’s Facebook and Instagram advertising, running targeted campaigns to drive bookings, grow brand awareness, and support the salon’s social-first customer acquisition strategy.
Her by Shelby’s & Co. — Website Design & Social Media Advertising for a Premium Women’s Salon
Digital Solutions & SEO Management
For Her by Shelby’s & Co., we delivered complete website design and development to establish a premium online presence with integrated appointment booking, along with ongoing management of Facebook and Instagram advertising to drive client acquisition and brand visibility.
The client needed a visually elevated website that reflected the premium, self-care-focused positioning of the salon, while making it simple for clients to book appointments across multiple branch locations. Additionally, in a highly visual and competitive beauty and salon market, they needed consistent, well-targeted social media advertising to attract new clients and keep existing ones engaged, without an in-house marketing team to manage campaigns.
We designed and developed a clean, modern website centered around an easy-to-use booking system, allowing clients to select their preferred branch, date, and services in just a few steps. To drive traffic and bookings, we plan and manage ongoing Facebook and Instagram ad campaigns, using targeted creative and audience strategies suited to the beauty and salon niche to consistently attract new clients and build brand presence on social media.
